Older generations have companies in a deathgrip. Because they don’t get what’s changed. A couple of posts ago I wrote about the fact that I am going to talk back to some of the theses of the Cluetrain Manifesto. I’m…
GUEST BLOG: Why aren’t bands smarter?
The Angry Fijian explores how ‘Facebook marketing’ can be harmful to your brand. I have been reading some interesting articles from marketing companies and PR types about how promoting on Facebook is actually harmful to your ‘brand’. After my…
Metal as Fuck ads on Facebook: a case study.
This is a case study that I wrote up for Clever Starfish‘s articles blog, in my Pixie work. It outlines my foray into buying online advertising for Metal as Fuck. I hope you enjoy this as much as I enjoyed…